AIFC Brand and Marketing Resources

Welcome to the AIFC’s official brand and marketing resource section. Here you can download brand guidelines and visual assets that ensure consistent and professional brand communication across digital, print, and event environments.

At the heart of the AIFC’s visual identity lies the metaphor of a magnet – a center of attraction that brings together companies, industries, and ideas. We developed a system of textured visual languages, where each participant type – financial, FinTech, ancillary service providers, and non-financial – has its own material identity, from polished metal to liquid surfaces and glass transparency.